José Serrats established his business in Bermeo in 1890, with the desire to preserve and transport the delicious freshness and flavour of the products of the Cantabrian Sea to the farthest corners of the world.
The excellent quality of the fish helped him to implant new preservation techniques, especially from France, allowing his products to penetrate European markets rapidly.
From 1914 onwards he also exported to the North American market and then extended throughout Latin America.
After over 100 years in business, always combining the traditional methods of preparing the fish products using the most advanced industrial technology and strictest quality controls available, HIJOS DE JOSÉ SERRATS, S.A. are continuing his work and are delighted to maintain the trust of the most demanding national and international markets.
The permanent selection of the best fish, oil and packaging used in the manufacturing process is accompanied by an unwavering commitment to present the product in a modern and attractive way that attracts the attention of the end purchaser.
The prestige acquired from the excellence of its products and by rigorous compliance with its commitments carry with them certain demands and responsibilities. These have encouraged Hijos de José Serrats, S.A. to insist on continuing its long tradition of attaining perfection in the quality of its products and offering the best service to its clients.